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Mastering the Landing Page

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The landing page is far from dead. In fact, marketing experts agree that a properly optimized landing page is akin to a 30-second commercial for your website. Your site’s landing page is one of the best ways to accurately track pay-per-click (PPC) advertising returns and the all important business leads.

Marketbright is conducting a Webinar that will showcase:

  • Fundamentals of landing page creation and design
  • Optimization of Google for landing pages
  • Tips and strategies for optimizing landing pages for maximum click-through

Register for the webinar now.

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 Press Release:

SAN BRUNO, CA–(Marketwire - January 22, 2008) - Marketbright, the only on-demand integrated online marketing and web content management platform, will host a Webinar on Thursday, January 31st, on Landing Pages 101. Landing Pages have quickly become the 30-second commercial spot of digital marketing, and their importance in tracking pay-per-click (PPC) return on investment and capturing critical lead information cannot be understated.

Members of the public are invited to attend the Webinar. Attendees will learn:

– Fundamentals of landing page creation and design

– Optimization of Google for landing pages

– Tips and strategies for optimizing landing pages for maximum click-through

WHO: Kevin Miller - Director, Client & Business Development

WHAT: Landing Pages 101 - Best Practices for Leveraging Landing Pages

WHEN: Thursday, January 31st, 2008, at 11:00am PT, 2:00pm ET

WHERE: To register to attend the Webinar, please visit:
http://www.marketbright.com/pages/partners/mktb/jan-31-2008-webinar/index.html?Campaign_Id=11781&Activity_Id=9701

A replay of the Webinar will also be available after January 31st at
http://www.marketbright.com/pages/partners/mktb/jan-31-2008-webinar/index.html?Campaign_Id=11781&Activity_Id=9701

About Marketbright
Marketbright provides an on demand marketing automation solution which allows companies to implement self-service campaign execution and demand generation, automate lead scoring and nurturing, and to gain visibility into closed-loop campaign-to-cash metrics via real-time dashboards. The integrated marketing platform results in a full 360-degree view of your customers’ interactions, and this information is used to route only valuable, qualified leads into your sales CRM. Marketbright’s customers include Business Objects, Varonis and EVault. Marketbright is headquartered in San Bruno, CA. For more information, visit the company’s Web site at www.marketbright.com.

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