Christmas Ads Now
It’s been clear that retailers are starting to target consumers earlier and earlier for years. When I was a child, Christmas décor and items did not make an appearance in store until after Thanksgiving. In recent years, Christmas items came out as soon as Halloween items came down. This year, though, most of the stores around here set up their Halloween and Christmas displays side-by-side the very same week.
Tonight we watched It’s The Great Pumpkin, Charlie Brown and it was chock full of ads pimping the new Christmas toys. It was nearly unwatchable, because my daughter is very susceptible to commercials right now. There is a reason that her general TV viewing includes only Noggin, PBS, Disney and the pre-school On Demand channel.
So, as we slowly enter a depression, as people have less and less in savings, the retail world is bleeding us dry earlier than ever.
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