I Miss a Creative Career
I sometimes think about going back into graphic design, as a career, I know I got my teaching certification, but I look back and miss the sheer creativity of working in design as a career. I had a good job with lots of freedom before I stopped working to focus on being a wife and mother. I headed up the art department for a large manufacturing company.
I designed a lot of product packaging as well as the identity pieces and promotional items for various sister companies. I worked with our customers to develop product campaigns. I also had absolute free reign over the design of our trade show setup.
If you’ve ever attended a trade show, you know just how much competition there is for your attention. In order to stand out in a huge convention center full of exhibits for thousands of companies, you need to stand out and catch people as they walk by. The first year I worked for the company, their trade show display had been designed by someone else at the business. It was lackluster and dimple. I reworked the entire concept and ordered new display items. We rocked it at our next trade show. It was worth fighting for the additional budgeting.
Maybe I should just find a company that designs trade show displays. I might enjoy doing that on a regular basis.
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